Loto-Quebec

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Loto-Québec

Mise-O-Jeu

MANDATE

  • Promote and encourage sports fans to try Mise-O-Jeu and Mise-O-Jeu+ at sporting events.

  • Create one-on-one direct engagement with potential consumers.

MARKET

Montreal

SOLUTION

  • Deploy an activation on game days at the popular Taverne 1909 and directly on the Alouettes website to demonstrate the ease of use of the Mise-O-Jeu platform. 

  • Incentivize consumers to try with instant prizes.

 
QuebecSPEE-STAFF WEBSITESfield, all, sponsorship