Smucker's - Uncrustables
Smucker's - Uncrustables
Smucker's - Uncrustables
Smucker's - Uncrustables
Quebec Product Launch
Quebec Product Launch
Quebec Product Launch
Quebec Product Launch
Context
Smucker's Uncrustables are crustless frozen sandwiches that offer a quick and convenient solution for meals and snacks, particularly popular with families and children. Launched by Smucker's, an iconic brand known for its jams and fruit-based products, these sandwiches come in a range of flavors, catering to the varied tastes and needs of consumers.
Context
Smucker's Uncrustables are crustless frozen sandwiches that offer a quick and convenient solution for meals and snacks, particularly popular with families and children. Launched by Smucker's, an iconic brand known for its jams and fruit-based products, these sandwiches come in a range of flavors, catering to the varied tastes and needs of consumers.
Smucker's Uncrustables are crustless frozen sandwiches that offer a quick and convenient solution for meals and snacks, particularly popular with families and children. Launched by Smucker's, an iconic brand known for its jams and fruit-based products, these sandwiches come in a range of flavors, catering to the varied tastes and needs of consumers.
Smucker's Uncrustables are crustless frozen sandwiches that offer a quick and convenient solution for meals and snacks, particularly popular with families and children. Launched by Smucker's, an iconic brand known for its jams and fruit-based products, these sandwiches come in a range of flavors, catering to the varied tastes and needs of consumers.
Smucker's Uncrustables are crustless frozen sandwiches that offer a quick and convenient solution for meals and snacks, particularly popular with families and children. Launched by Smucker's, an iconic brand known for its jams and fruit-based products, these sandwiches come in a range of flavors, catering to the varied tastes and needs of consumers.
Mandate
Support the launch of Uncrustables in Quebec, and stimulate trials aimed at increasing sales throughout the Province.
Proposing a schedule of sampling activities throughout the summer months in order to maximize number of samples distributed and reach.
Solution
Research and identify the most suitable environments to minimize distribution costs.
Develop and produce branded carts and staff uniforms to facilitate distribution.
Offer a turnkey service, including the logistics of distributing a frozen product.
103K
103K
103K
103K
Samples Distibuted
19
19
19
19
Events Visited
30
30
30
30
Activation Days
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Back to Projects
Mandate
Support the launch of Uncrustables in Quebec, and stimulate trials aimed at increasing sales throughout the Province.
Proposing a schedule of sampling activities throughout the summer months in order to maximize number of samples distributed and reach.
Solution
Research and identify the most suitable environments to minimize distribution costs.
Develop and produce branded carts and staff uniforms to facilitate distribution.
Offer a turnkey service, including the logistics of distributing a frozen product.