Consignaction
Consignaction
Consignaction
Consignaction
Park Tour
Park Tour
Park Tour
Park Tour



Context
100% of cans and bottles returned to the deposit system are recycled. The deposit system allows containers to be sorted at source, facilitating the recovery of quality materials. It is recognized as the most environmentally-friendly method of recycling beverage containers.
Many consumers still wonder whether a container is returnable or not. The idea of setting up a tour of Quebec parks was precisely to answer citizens' questions on this aspect.
Context
100% of cans and bottles returned to the deposit system are recycled. The deposit system allows containers to be sorted at source, facilitating the recovery of quality materials. It is recognized as the most environmentally-friendly method of recycling beverage containers.
Many consumers still wonder whether a container is returnable or not. The idea of setting up a tour of Quebec parks was precisely to answer citizens' questions on this aspect.
100% of cans and bottles returned to the deposit system are recycled. The deposit system allows containers to be sorted at source, facilitating the recovery of quality materials. It is recognized as the most environmentally-friendly method of recycling beverage containers.
Many consumers still wonder whether a container is returnable or not. The idea of setting up a tour of Quebec parks was precisely to answer citizens' questions on this aspect.
100% of cans and bottles returned to the deposit system are recycled. The deposit system allows containers to be sorted at source, facilitating the recovery of quality materials. It is recognized as the most environmentally-friendly method of recycling beverage containers.
Many consumers still wonder whether a container is returnable or not. The idea of setting up a tour of Quebec parks was precisely to answer citizens' questions on this aspect.
100% of cans and bottles returned to the deposit system are recycled. The deposit system allows containers to be sorted at source, facilitating the recovery of quality materials. It is recognized as the most environmentally-friendly method of recycling beverage containers.
Many consumers still wonder whether a container is returnable or not. The idea of setting up a tour of Quebec parks was precisely to answer citizens' questions on this aspect.
Mandate
Educate the public on the importance of returning recyclable containers so that they can be recycled.
Encourage people to return their redeemable containers and, above all, not to throw them in the garbage.
Solution
Organize a tour of Quebec parks to raise consumer awareness of the importance of returnable containers.
To thank park visitors for listening, they were invited to spin the lucky wheel to win prizes such as frisbees, water bottles and reusable bags.
The prizes were, of course, made from recycled materials.
5,137
5,137
5,137
5,137
Promotional Items Distributed
20
20
20
20
Activation Days
7
7
7
7
Parks Visited












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Mandate
Educate the public on the importance of returning recyclable containers so that they can be recycled.
Encourage people to return their redeemable containers and, above all, not to throw them in the garbage.
Solution
Organize a tour of Quebec parks to raise consumer awareness of the importance of returnable containers.
To thank park visitors for listening, they were invited to spin the lucky wheel to win prizes such as frisbees, water bottles and reusable bags.
The prizes were, of course, made from recycled materials.